Omaxe Dawatpur
Dawatpur is a culinary micro-city inspired by the essence of Chandni Chowk. From nomenclature to brand identity, signage design, and beyond, we embarked on a journey to create a concept larger than life—a food court that pays homage to the land of scrumptious food and experiential living.
Execution:
BRAND IDENTITY SYSTEM
BRAND STRATEGY
A city of meticulous design and full-bellies
In the heart of the bustling Chandni Chowk lies a hidden gem, a fantastical city like no other - Dawatpur. Lined at every inch by rich histories, Dawatpur takes one on a stroll through the narrow, winding galis reminiscent of Old Delhi, with the aroma of spices and street food wafting through the air.
The logo design ingeniously portrays the four zones, each named after taking inspiration from iconic elements of Old Delhi's charm. Further drawing inspiration from a vintage aesthetic, the logo showcases a delightful combination of Hindi and English typeface as well as pops of colors that evoke a sense of nostalgia.
The galis of Dawatpur
Dawatpur emerges as the ultimate destination for culinary delights, where one can indulge in through the flavors and ambiance of Sunehri Nagar, Panna Puri, Lal Baagh, and Neel Nagar.
Each zone at Dawatpur offers a distinct and immersive dining experience, reflecting the essence of its namesake and whisking visitors away to the enchanting streets of Old Delhi. With a captivating portrayal of the vibrant spirit and nuanced essence of Chandni Chowk, Dawatpur curates an unparalleled 'dawat' that embodies the true essence of this iconic locale.
MONDAY - FRIDAY, 10AM - 6PM
E-183, GREATER KAILASH-2, NEW DELHI, 110048 INDIA
info@theneattrick.com
+91 99105 55539
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Made extra neat, so it's not all that tricky!